Obama vs. Romney | Online Persuasion and Social Media

Who's Better at Social Media and Online Persuasion:
Barack Obama or Mitt Romney?

Terry Dean

Terry Dean is founder of MyMarketingCoach, LLC, a firm specializing in online persuasion.

Terry is also the author of Internet Integrity, a popular book about converting prospects into valuable customers online. He's helped thousands of entrepreneurs succeed in today's complex internet environment.

Mr. Dean is available for interviews and speaking engagements worldwide.

Using Google's stratified random sampling methodology (which approximates US Census Population Survey), we asked 2,505 internet users which Presidential candidate they thought was better at Social Media and Online Persuasion.

Results favored the President by almost two to one. (64.2% vs. 35.8%), with the exception of Americans aged 65+, where the two candidates were statistically tied.

For a comprehensive review of each candidates online campaigns (including expert opinion regarding the reasons for Mr. Obama's superior performance in this poll), watch the video below. To review the data, sampling methodology, demographic analysis, and/or access the survey data yourself, click here.

To contact Dr. Livingston and/or Terry Dean regarding an interview, questions about the poll, and/or other issues, please email press@totalconversioncode.com or telephone 800-431-8819. (OTHER RESOURCES: Full Release, Interview Guide, High Resolution Photographs, Blurb for Inclusion When Publishing)

Glenn Livingston, Ph.D.

Dr. Livingston's previous work and theories have been published in Crain's NY Business, The NY Daily News, The Los Angeles Times, The New York Times, CBS, and ABC Radio, American Demographics, and other major periodicals. He founded, grew, and sold a 21 person internet agency, and consults for businesses world wide.

Sampling bias by the RMS analytical method was under 3% deviation from the U.S. Census
Population Survey. Demographic analysis imputed using Google's proprietary statistics